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I Just Looked at Your To-Do List and Reading a Good Business Book This Month...
To prepare for a branding discussion we’re having with one of our clients, I recently revisited two of my favorite books on the subject: A Clear Eye for Branding by Tom Asacker and 22 Immutable Laws of...
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Consumers Want Quality and Connection from Farmers
Consumers’ expectations at the grocery store are continuously on the rise. And with the growing trend of farmer’s markets and farm-direct sales, the demand to be more market-savvy has substantially...
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